Missing person Free Essay Example, 2000 words

First, the description of the person lost is required. The police need to know the actual person that they are finding. The parents provide the description of the person missing. Role of media Revealing identity and identification of close friends At this stage the main idea that the media and specifically the social media can help identify the person actually. The other details obtained from the social media are the close acquaintances of the person missing. The police identify the details of the close acquaintances, located, and interviewed by the police. Sometimes the police may obtain the login details of the social media of the missing person and see the response that will help to know whether people understands of the whereabouts (Geberth, 2006, p. 43). The close friends have vital information that even the parents cannot provide. Consideration of the use of media to communicate to public At this stage, police will consider on which means of communication that will be used for communicating information related to the lost person whenever possible communications are made to the public regarding the missing person at this stage. The use of Amber Alert It is an emergency system that is used to communicate to the all the public concerning a missing child that is in an acute condition. We will write a custom essay sample on Missing person or any topic specifically for you Only $17.96 $11.86/pageorder now Everybody receive the message without serious consideration. The activation responsibility rests with the police departments. There are strict controls on the use of amber alerts and, in fact, there is a unique system of activating and deactivating the media. First, the rationale to use media is justified when police confirm the actual abduction. Second, the person affected is a minor and who is mentally or physically disabled (Geberth, 2006, 76). Third, there must be a serious belief that victimized individual may have suffered physical injury. Lastly, there must be a probability that if the information held by the detectives was communicated to public it would hold to recover the missing individual. Flyer and Posters Distribution Flyers and posters distribution will facilitate the recovery of the individual lost depending on the circumstances that the person got missing. However, the police keenly consider the following factors before flyers are distributed. First, they must carefully control the ways flyers and posters are distributed. Second, the police distribute the missing person’s pictures but they must cover the section from the head to the shoulders (Hess & Orthmann, 2014, 26).

Comparing Marlow of Heart of Darkness and Willard of...

Comparing Marlow of Heart of Darkness and Willard of Apocalypse Now Whenever books are adapted for film, changes inevitably have to be made. The medium of film offers several advantages and disadvantages over the book: it is not as adept at exploring the inner workings of people - it cannot explore their minds so easily; however, the added visual and audio capabilities of film open whole new areas of the imagination which, in the hands of a competent writer-director, can more than compensate. Heart of Darkness relies heavily on lengthy philosophical and expository passages, as well as some very unusual and complex imagery; â€Å"not the easiest material to rewrite as a screenplay† (Canby, 18). However, rewrite it Francis Ford†¦show more content†¦Therefore, Coppola elected to change the character, the only similarity between the two being that they are both normal people amongst lunatics, and are both outsiders - Marlow never fits in with the corrupt and immoral Company, and Willard does not play by the usual army rules (both characters are uncannily similar to Kurtz in that respect). The similarities end there. Willard lacks the depth of thought that Marlow has; Willard does not digress into lengthy ethical debates, or philosophize. Also, he does not use imagery of any sort - the strong, red-eyed devils and the flabby, weak-eyed devils from the book are not mentioned (if Willard were Marlow, he would have admonished the army leaders in Saigon for being flabby devils, for example), nor does he have any of the fascination with shoes and other arbitrary objects and ideas that Marlow seems to. Willard also has no qualms whatsoever about killing, whether it be innocents (the girl on the trading boat) or Kurtz himself; in the book, Marlow had an abhorrence towards killing. These are mostly unavoidable differences, due to the different settings. Marlow is an imaginative pilot who wishes to explore the Congo, having had a fascination with the many blank spaces on the earth†¢ from childhood; Willard is a soldier through and through and does not have time to moralize. Were these changes not present, then Apocalypse Now would have been horribly off-balanced,Show MoreRelatedParallels Between Heart of Darkness and Apocalypse Now1871 Words   |  8 PagesVarious parallels can be drawn when comparing and contrasting Joseph Conrads Heart of Darkness and Frank Coppolas Apocalypse Now, while taking into consideration Heart of Darkness is a novella and Apocalypse Now is a film. These differences and similarities can be seen in themes, characters, events and other small snippets of information including anything from quoted lines to strange actions of the main characters. Both pieces follow the same story line but they are presented in differentRead MoreEssay on heart of darkness1844 Words   |  8 Pages Various parallels can be drawn when comparing and contrasting Joseph Conrads Heart of Darkness and Frank Coppolas quot;Apocalypse Nowquot;, while taking into consideration Heart of Darkness is a novella and quot;Apocalypse Nowquot; is a film. These di fferences and similarities can be seen in themes, characters, events and other small snippets of information including anything from quoted lines to strange actions of the main characters. Both pieces follow the same story line but they are presentedRead MoreComparative Essay1096 Words   |  5 Pagesanalysis: â€Å"Heart of Darkness† â€Å"Apocalypse Now† Student: Mora Vandenbroele Teacher: Azucena Estigarribia Year: 11th â€Å"A† â€Å"Heart of Darkness† vs. â€Å"Apocalypse Now† It is very interesting how humans are so intrigued about the evilness in the world, and the dedication of some men to compare Hell with the Earthly horror. Joseph Conrad, a genius writer, took his time to show this with his masterpiece â€Å"Heart of Darkness† that wasRead MoreComparing and Contrasting Marlow/Willard and Kurtz979 Words   |  4 PagesComparing and Contrasting Marlow/Willard and Kurtz Inherent inside every human soul is a savage evil side that remains repressed by society. History is loaded with examples of atrocities that have occurred when one culture comes into contact with another. Whenever fundamentally different cultures meet, there is often a fear of contamination and loss of self that leads one to discover more about one s true self, often causing perceived madness. Heart of Darkness, a novel written by Joseph ConradRead MoreAnalysis Of Joseph Conrad s Heart Of Darkness1164 Words   |  5 PagesAs Joseph Conrad’s Heart of Darkness eludes to the inverse interpretation of colors as a motif, Francis Ford Coppola’s Apocalypse Now not only mimics but also portrays through the Vietnam War, the contrasting misguided crusades of enlightenment that the supreme race forces upon savages. The reversed meanings amongst the colors and entangled description in Heart of Darkness shows how backwards civilization is through the need to enlighten or civilize the natives is flamboyantly flaunted in both the

Environmental Scan Paper Free Essays

Internal and external environments of two real-world companies should bring further information towards research of an environmental scan. Through the environmental scan the research will bring to sight the reasonable advantages of the companies and plans of use in the company structure. Understanding each company creating value and tolerate competitiveness through business strategy will be written out. We will write a custom essay sample on Environmental Scan Paper or any similar topic only for you Order Now Measurements the companies use to validate the strategic effectiveness will show the organizations strategies, and the effectiveness of those strategies. The research should propose more knowledge of the environmental image when ready to move through the competitive business worldwide or local structure. With the environmental scan you have to know the purpose of a SWOT analysis. The SWOT will give you a better view of your company and gives you a deeper understanding of an environmental scan. We have to keep in mind companies in the 21st century have changed a lot to companies back in the days. Starting from the structure of the organization itself, how they plan, how they make decision, up until how they doing things but one thing that has not changed is that organizations which perform with an outstanding result never mistreat their planning. Each organization contends with each other to perform better according to others. These changes are made in order to practice a better organization each day as well as better results at the end of development. A way to get started is a drawing or a diagram showing the preparation in horizontal section of a structure, piece of ground. In planning, the very first step is to set a goal which is defined as â€Å"statements of intended results that are general in nature and are measureable on a naming or ranking scale of measurement. It is important to plan every single step and thing that is needed to be done to evade failure. Later, the importance to understand the purposes to plan which is providing a way about what the organization does, and what and why it needs to be accomplished so that the organization as a whole knows exactly what they are required to do. Therefore when they know what to do, they can work together with other staff to accomplish the goals that have been set to achieve. One of the companies that I chose is coca cola FEMSA. Coca-Cola FEMSA is the largest franchise bottler of Coca-Cola trademark beverages in the world, with operations in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela, Argentina, Brazil and the Philippines (â€Å"Coca Cola â€Å", 2014). Coca-Cola FEMSA is working together with The Coca-Cola Company to develop more innovative joint business models to continue discovering and participating in new lines of beverages, ranging existing product lines and successfully advertising and marketing products. Cokes strategy is transforming their commercial models to focus on their customers’ value potential and using a value-based segmentation approach to capture the industry’s value potential. Implementing well-planned product, packaging and pricing strategies through different distribution channels (â€Å"Coca Cola â€Å", 2014). Driving product innovation along our different product categories and achieving the full operating potential of our commercial models and processes to drive operational efficiencies throughout our company. Looking at this company they really do look after what actions they do. Especially since they are trying to expand Coca Cola. The second company I chose is Sony. I chose Sony because technology is big in today’s day. Competitive Advantage of Sony’s unbelievable rise in the field of electronics is due to their innovation and high technology products. Sony prides itself on its history of â€Å"imagination and innovation† in the business â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Sony has come a long ways making a product better and better each time. From camcorders to re-invigorating the home gaming market, Sony has had a history of achieving a competitive advantage over its competitors through the use of innovation. Sony has used this for years in order to survive and grow. Business Strategy class breaks down into a two-by-two environment that consists of: Cost Leader, Differentiation, Focused Low-Cost, and Focused Difference. For example, if a company has a cost advantage as compared to its competitor, they produce same product at a lower cost and through differentiation they can make higher profits â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Competition in the customer electronic industry is mainly needy on barriers to entry, patent protection, access to capital, and cost differentiation advantages. Even though Sony is well known for their products they are not the only ones out there making new technology. Their competitors are giving them a hard time like Microsoft with the x box or companies that make televisions also. Besides losing its ability to innovate, Sony also has been to slow in answering to the shift of market demand â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Lower-cost manufacturers from South Korea, China and South American companies, are increasingly undercutting Sony making it harder for them to charge a premium for its products. In 2001, Sony went into a combined venture with Swedish telecommunications equipment company Ericsson. There was no stimulus on the part of Sony to create a superior smartphone product which could gather a premium as the Apple iPhone did. If Sony is to recover its competitive advantage, they need to get back to creating innovative products that consumers see as unique and provides value. Consumers have much more choosing power and competition is fierce. How to cite Environmental Scan Paper, Papers

Improving Quality Care Through Experience â€Myassignmenthelp.Com

Question: Discuss About The Improving Quality Of Care Through Patient Experience? Answer: Introduction There is an expanding accentuation on, and sense of duty regarding, using patients' stories in nursing practice and nurse training. Quality of healthcare organizations and perception of performance are extending far beyond surveying the excellence of clinical care provided to value the experience of a patient as an important gauge. While listening to patients narrative of their experience in a health facility is the easy part using the story to improve the experience of the patient and practice at the facility can be quite challenging(Kirkup 2015). This article present in summary, a patients experience giving the context by which the experience happened, use Significant Event audit to analyze this experience and highlight how clinical governance components can be put to use to improve the quality of care the patient experienced(Council 2015). The Patient Experience: Alice Kimbo A couple of years back Alice Kimbo was diagnosed with a neck cancer. The doctors examined Alices neck cancer and informed her that it had originated from another part of her body. After the doctors running multiple tests, they did not locate any other illnesses. Therefore, she was discharged. However, after a short while Alice explains that she had to go back to the healthcare as she felt unwell, had no appetite, became increasingly tired and had shade a lot of weight. Alice's bones were hurting, and her husband told her that her voice was changing. Alice explains that she felt inadequate and had no vitality by any stretch of the imagination. Alice got admitted to a clinic; it was at this clinic that she had an extent of frightful tests. Doctors gave her awful news; she had a tumor in her lungs and some other parts of her body. Alice claimed that the doctors told her she had the disease yet said nothing in regards to what she ought to expect. In her opinion, she never thought to ask as she only accepted she was there for treatment which meant getting well soon and leaving the hospital healthy. Alice made the supposition that her tumor was conceivably curable and spoke emphatically concerning the illness and recuperation. After two days, Alice was taken from her ward to the oncology ward; this reaffirms Alice conviction of the analysis that she would begin treatment soon. She was acquainted with the other men inside the straight, whose ailments were notably similar to hers. The patients shared their experiences and stories. Alice showed up (rather innocently) fairly consoled that, similar to theirs, her treatment would soon begin. Alice encounters were like detached bits of a puzzle. She had to connect the pieces of information to understand what was happening. To her to could only mean that she was facing her demise. The next day an attendant went to Alice bedside and clarified, rather suddenly, that there was another patient in critical stages who needs a bed and disclosed to her that she would be moved once more to another therapeutic ward inside the clinic, which 'manages patients who have breathing issues. She was dissatisfied with the regular change of wards (for the fourth time in a row); she tested the medical attendant, enquiring, I am in critical stage am I not? Also, doubtlessly I should be here so my growth can be dealt with." The medical attendant was startled by Alices reaction. She unmistakably thought diversely and more likely than not come to the realization that all hope was gone. A day after the incident, another medical attendant moved towards her bedside. Alice noticed her budge name and a label, End-of-Care on the attendant uniform. Alice wondered if it was true that she was here to watch over her in her final days. Nobody had disclosed to her that she had limited days to live. She would later learn that her condition was not treatable. Alice expressed to her family how her trip in the social insurance framework was similar to a complex puzzle. The encounters were like a puzzle and hard to interpret. However, she was left to figure out herself how the pieces fit. It appeared like she incidentally found the pieces that disclosed to her that she had reached a point where she could not be cured. Finally, she managed to see the bigger picture which was not pleasant. Not once amid her visit at the hospital did the staff take a seat with her to clarify the after effects of her tests. Alice came to understand about her condition and fate not by what the staff and doctors told her but by their actions. From the random ward change, the attendant that went to her bedside with display badge to the individuals that she felt purposely maintained a strategic distance from her. Analysis of Care Through Significant Event Analysis Framework Significant event prioritization and awareness. The staff ought to identify in time significant events as or when they happen. The nurse told Alice that she was to be moved since they needed to give Alices bed to another patient. The nurse was startled by Alice reply this may have been due to her not being aware of significant events happening to Alice(Council 2015). Information Gathering. In the collection of information, the healthcare staff ought to have collected enough information on Alice(O'Neill 2013). Specifically her medical history this would have enabled efficient care without the confusion of abrupt ward exchange. Facilitated Team-Based Meeting. The healthcare facility should have appointed a facilitator who would hold regular meetings with the patient. In Alices case, the meeting would have been of benefit to her if they would be in a fair, non-threatening, open, and honest atmosphere(IGI Global Information Resources Management Association 2015). They would analyze and discuss significant events during her stay in the hospital. A powerful SEA that is effective ought to include the identification of adapting needs, point by point discourse of every event, the exhibit of astute analysis, and concession to any move to be made. Significant Event Analysis. In analyzing an important event(Parahoo 2014), four questions must be asked these questions are. What happened? Why did it happen? Has there been any change? What is to be learned? These questions are designed to make sure that the quality of care is of a good standard(Mason-Duff et al. 2012). When the nurse realized that Alice was not in line with what was happening they ought to have conducted an analysis. An analysis of this sort would have helped in making things much comprehensible for Alice. Implementation Agreement and Monitoring of Change. Alice was not informed of her prognosis. To her knowledge, she thought she was being admitted for treatment(Francis 2013). Stuff that took care of her may have assumed that she had been informed and was in agreement and therefore failed to give her information. Any agreed activity ought to be executed by staff assigned to coordinate and monitor alteration in a similar manner the practice would follow up on the after effects of "customary" reviews(Rome 2013). Write Up. It is quite clear that there was not a written SEA for Alice care. As a result, communications were minimal, and she mostly made assumptions by looking at what was happening around her. Some of her assumptions were wrong and only later would she realize that her cancer could not be treated(Armstrong 2015). Reporting Reviewing and Sharing. Revealing when things turn out badly is basic all in all training, however, once in a while happens. The practice is duty-bound to look to officially report and advice (using the nearby essential care association) those occasions where patient life has, or could have been, compromised. Components of Clinical Governance in Improving Quality of Care. Mrs. Kimbo own record raises various matters, not minimum about the significance of auspicious provision of information to patients and to determine patients' comprehension of the circumstance they are in. In a general sense, the state of the room that a patient is conceded and the apparently favorable elucidations of a change of beds, alongside the reactions and practices of medical attendants, may uncover an incredible arrangement about analysis and prognosis. This narration may help in understanding how important it is to consider choices about a change of bed, budge names and the division that a patient is admitted since the actions can as well communicate effectively even more than words Apparently, in Alice's case, there were overlooked chances to evaluate her comprehension of her situation, and attendants were not transparent with Alice. It is true that the finding was affirmed after a short while; surely, she had introduced to her GP as a dire recommendation however several chances were available all through her visit for legal and delicate correspondence. These stories reverberate unequivocally with caregivers encounters in proficient practice and have made them profoundly think about their activities. By Nurses listening to patients' voices and their valid encounters can turn out to be critical to their practice(Zahid Cock 2016.). Reference Armstrong, T 2015, 'Using patient storytelling in nurse education', Nursing Times, pp. 111: 6, 15-17. Council 2015, 'How to Revalidate with the NMC: Requirements for Renewing your Registration.', Midwife and Nursing. Council 2015, 'Nursing and Midwifery Council', The Code: Professional Standards of Practice and Behaviour for Nurses and Midwives. Francis, R 2013, Trust Public Inquiry., NHS Foundation Trust , Staffordshire. IGI Global Information Resources Management Association 2015, Healthcare administration : concepts, methodologies, tools, and applications, Hershey, Pennsylvania , 01 E. Chocolate Avenue, Hershey, Pa., 17033, USA. JR Halbesleben Affiliation: Department of Management and Marketing, CCOCABAUOATUJUE, Rathert, C Williams, E 2013 , 'Emotional exhaustion and medication administration work-arounds: the moderating role of nurse satisfaction with medication administration.', Health care management review, pp. 38(2): 95-104. Kirkup, B 2015, 'The Report of Morecamble Bay investigation', Department of Health, pp. 221-225. Mason-Duff, J, Millan, FM, Power, A, John McKay, ( NHS Education for Scotland 2012, Significant event analysis : guidance for community pharmacy teams : community pharmacy and GPs working together to develop safer practices, NHS Education for Scotland, Edinburgh. O'Neill, K 2013, Patient-centred Leadership: Rediscovering our Purpose., Kings Fund, London. Parahoo, K 2014, Nursing Research: Principles, Process and Issues. Basingstoke, Palgrave Macmillan. Rome, PL 2013, 'A critical analysis of evidence-based practice - moving towards a more patient-oriented EBP model', Chiropractic Journal of Australia, pp. 61-71. Zahid, A Cock, MD 2016., 'A sequence based approach for predicting clinical events', [University of Washington Libraries].

Molecular Biology Essays - Biology, Molecular Biology, Microbiology

Molecular Biology Molecular Biology Abstract The bacterium used in this lab, Escherichia coli (or E. coli) is an ideal organism for the molecular geneticist to manipulate. It can easily be grown in suspension culture in a nutrient medium such as Luria broth, or in a petri dish of Luria broth mixed with agar (LB agar) or nutrient agar. Genes can be transferred between bacterial in three ways: conjugation, transduction, or transformation. Bacterial transformation involves transfer of genetic information into a cell by direct uptake of the DNA. During gene transfer, the uptake and expression of foreign DNA by a recipient bacterium can result in conferring a particular trait to a recipient lacking that trait. Transformation can occur naturally but the incidence is extremely low and is limited to relatively few bacterial strains. Plasmids can transfer genes that occur naturally within them, or plasmids can act as carriers for introducing foreign DNA from other bacteria plasmids, or even eukaryotes into recipient bacterial cells. In this lab, the LB- and LB+ plates had a lawn of growth, the most growth out of all the plates. The LB/amp+ plate also showed some bacterial growth, but it was very little. The LB/amp- plate was the only plate that had no observed bacterial growth. Transformation efficiency might be affected by the picking up of enough cells, the time of cold and heat shocking, not re-suspending, and not using aseptic technique. The lawn on growth observed in the LB- and LB+ plates are due to the absence of ampicillin. The reason why the LB/amp+ plate showed some growth was because of the resistant plasmids. Since there were no plasmids to resist the ampicillin in the LB/amp- plate, there was no growth. Introduction The bacterium used in this lab, Escherichia coli (or E. coli) is an ideal organism for the molecular geneticist to manipulate and has been used extensively in recombinant DNA research. It is a common inhabitant of the human colon and can easily be grown in suspension culture in a nutrient medium such as Luria broth, or in a petri dish of Luria broth mixed with agar (LB agar) or nutrient agar. E. coli contains about five million DNA base pairs in its singular circular chromosome. E. coli may also contain small circular DNA molecules called plasmids, which also carry genetic information. The plasmids are extrachromosomal; they exist separately from the chromosome. Some plasmids replicate only when the bacterial chromosome replicates, and often occur in as many as 10 to 200 copies within a single bacterial cell. Certain plasmids, called R plasmids, carry genes for resistance to antibiotics such as ampicillin. Genes can be transferred between bacterial in three ways: conjugation, transduction, or transformation. Conjugation is a mating process during which genetic material is transferred from one bacterium to another of a different mating type. Transduction requires the presence of a virus to act as a carrier to transfer small pieces of DNA from one bacterium to another. Bacterial transformation involves transfer of genetic information into a cell by direct uptake of the DNA. During gene transfer, the uptake and expression of foreign DNA by a recipient bacterium can result in conferring a particular trait to a recipient lacking that trait. Transformation can occur naturally but the incidence is extremely low and is limited to relatively few bacterial strains. These bacteria can take up DNA only during the period at the end of logarithmic growth. At this time, the cells a said to be competent. Competence can be induced in E. coli with carefully controlled chemical growth conditions. Once co mpetent, the cells are ready to accept DNA that is introduced from another source. Plasmids can transfer genes that occur naturally within them, or plasmids can act as carriers for introducing foreign DNA from other bacteria plasmids, or even eukaryotes into recipient bacterial cells. Materials and Procedures I marked one sterile 15-mL tube ?+? and the other . I used a sterile transfer pipet to add 250 ?L of ice-cold calcium chloride to each tube and placed both tubes on the ice. I then used a sterile plastic inoculating loop to transfer a cell mass about the diameter of a pencil eraser from isolated colonies of E. coli cells from the starter plate into the + tube. I immersed these

Organizational Committment essays

Organizational Committment essays Whether the average person consumes alcohol on a regular basis or not, the fact remains that he or she has probably heard of Jack Daniels Tennessee Whiskey. It is a household name in America and more than 130 countries around the world. However, the global growth of Jack Daniels from humble beginnings and the extent its products, services, and processes are hardly the topics of discussion over the black-labeled bottle. This paper will address these topics, as well as additional information about the famous Jack Daniels Tennessee Whiskey. While the exact origins of whiskey are lost in the mists of time, it is generally accepted that the ancient Celts (including the Scots, Irish, Cornish and Welsh) knew how to distill grains at least as far back as 800 B.C. They lacked the climate to grow the more fragile grapevines used for wine and instead made use of their cereals, such as barley and rye, both of which grew well in the northern European climate. Celts viewed their fiery brew as a gift from their gods that literally brought the dead to life and warmed even the coldest spirit. In fact, in Celtic whisky is called "uisge beatha"-the water of life. From Scotland and Ireland in the 1400's, to the United States and Canada during Colonial times and to the rest of the world as its popularity grew. The art of distilling and making whiskey was imported to the Colonies from the British Isles even as the American colonies themselves were growing. Here the spirit of independence and rebellion marked the American whiskies as a departure from their British cousins in both technique and taste. Next, we must move to the man himself, Jasper Newton "Jack" Daniel. He was born in September 1850, one of thirteen children, to Calaway Daniel & Lynne Tolley. At age seven, he was hired out to work for a family friend, Dan Call, a Lutheran minister and Louse River whiskey still owner. Having an obvious con...

Gender. media and diversity Assignment Example | Topics and Well Written Essays - 500 words

Gender. media and diversity - Assignment Example Therefore, identity is an act of performance where individuals adopt certain behavioral habits, and perform them to a niche group of audiences (Farrell 39). Similarly, the readings liken the social element of gender to identity. As opposed to being biologically determined, gender is considerably regarded to as a performance. In this case, repetitive practice of habits reserved for a specific gender invariably amounts to construction of an underlying gender. Therefore, feminine and masculine genders can be socially constructed by anyone, regardless of an individual’s biological sexuality. Primarily, social construction of gender implies that feminine qualities are not necessarily associated with being sexually female, while masculine qualities are not necessarily reserved for male persons. In essence, biological sexuality is natural whereas gender is culturally defined. In American societies, the aspect of gender is used to assign roles to men and women. For example, American societies perceive women as being physically and mentally weak, while their male counterparts are physically and mentally strong. As a result, mental and physical weaknesses are attributes reserved for the feminine gender, while strength is reserved for the masculine gender (Julie and Smith 155). Whenever men display weak mental and emotional composures like crying, they are criticized by the society as possessing feminine qualities. In this case, the performance of displaying weak emotions is used to construct the feminine gender, while performances related to display of strong emotional and ph ysical attributes is used to construct the masculine gender. Therefore, categorization of masculinity and femininity has less to do with biological sexuality, and more to do with social and cultural contexts. Undeniably, media plays a significant role in construction of gender in societies today. For example,

Competition and business risk Essay Example | Topics and Well Written Essays - 2000 words

Competition and business risk - Essay Example The industry also has celebrity endorsement campaigns. The prospects for long-term growth in the sales of athletic footwear are excellent. Athletic shoes have become the everyday footwear of choice for children and teenagers. Adults buy athletic shoes for recreational activities as well as casual use, attracted by greater comfort, care features, and lower prices in comparison to leather shoes. Athletic footwear has proven to be very attractive to people who spend a lot of time on their feet, as well as to older people with foot problems. The Global Shoe industry has a great amount of shares in the market and is in a position to achieve even more. The company currently has two plants in North America and Asia, each producing 2 million pairs and 4 million pairs respectively. Both plants are operated at overtime to enhance annual capacity by 20%. In year 10, the company’s annual capacity of shoe pair was 7,200,000. This makes sales volume equal to 5.2 million pairs in year 10. Th e company’s staff is capable of bringing in new shoe models, features and styles to keep the product line up to date. In year 10, the company sold 4,500,000 million pairs of shoes to retailers and individuals. 740,000 pairs were sold to private label through contract and bidding (Thompson, Stappenbeck & Reidenbach, 2011). The industry also has various distribution centers that not only facilitate the company but also its consumers. The distribution center includes wholesale sales, retail stores and apparel stores. The other distribution center includes online shopping through the company’s website. The industry also supplies its products through private label sales to multi-outlet retailers. The company manufactures 500 designs of products, which include shoes for different categories, from daily use to specialty shoes designed for walking, golf, tennis etc. The raw material is supplied to the industry by different suppliers, almost 250 suppliers supply raw material of different types. In short, the industry from-time-to-time enhances its footwear with new styling and performance features and alters the number of models/styles in its product lineup. The company strives to enhance its sales volume and standing in the marketplace via attractive pricing, advertising, mail-in rebates, contracting with celebrities to endorse its brand, convincing footwear retailers dealers to carry its brand, providing merchandising and promotional support to retailers, goods delivery times on shipments to retailers, and promoting online purchases at its Web site. Consumer demand for athletic footwear is diverse in terms of price, styling, and purpose for which athletic footwear is worn. Many buyers are satisfied with no-frills, budget-priced shoes, while some are quite willing to pay premium prices for top-of the-line quality, multiple features, or trendy styling. The biggest market segment consists of customers who buy athletic shoes for general wear, but there are sizable buyer segments for specialty shoes. â€Å"The diversity of buyer demand gives manufacturers room to pursue a variety of strategies, from competing across-the-board with many models and below-average prices to making a limited number of styles for buyers willing to pay premium prices for top-of-the-line quality† (Thompson, Stappenbeck and Reidenbach, 2011). Price, styling, features, quality and a wide choice of appropriate styles and models typically have the

Week4 discussion 2 . main post plus answer to a peer . total 2 post Essay

Week4 discussion 2 . main post plus answer to a peer . total 2 post - Essay Example One of the principal concerns brought about by this issue is: if time travel is possible, would people be able to change past events and alter the current state of affairs. In Bill Joy’s and Alvin Toffler’s articles, the primary concern is whether rapid and unregulated technology advancement would have a negative impact on future generations. According to Bill Joy, swift development of genetic engineering, robotics and nanotechnology, enables humans to create things capable of self-replication thus laying the foundation for impending doom. Toffler’s presents a closely related argument, suggesting that revolution of society toward super-industrialization may overwhelm people in the future, causing human disconnection and stress. The final reading on Thomas More’s utopia, describes a perfect fictional world free of all negativities. These writers perceive the human brain as being limitless and capable of many discoveries. However, they all seem to support th e commonsense, which requires individuals to acknowledge the nature of life’s order and the need to live in a manner that respects it. Diane Ackerman in her book Alchemy of the Mind explores not only the scientific elements of the brain, but also its social and psychological links to mind development. While the other writers primarily focus on the scientific reasoning of the human brain, Ackerman interlinks the scientific aspects with emotive, social, mechanics of language and other elements. Therefore, Diane Ackerman provides the most comprehensive and effective outlook on human reasoning and better platform for understanding life’s cryptic issues. Travis is right to assert that issues of morality and philosophy usually present complex questions. This is because virtually everyone has their view on what constitutes moral principles. For instance, in the persistent right to life debate, many argue that abortion is wrong, while others present an equally

Opportunities Within The Vietnamese Market Marketing Essay

Opportunities Within The Vietnamese Market Marketing Essay This report conducts researches and analyzes the opportunities and risks of developing chocolate business in Vietnam in the respect of economic, political, legal, social, cultural, geographical and climatic environment. Moreover, the report evaluates the conditions by rating them as low, medium and high level. After analyzing the detailed factors in Vietnam, the opportunities outweigh risks to a large extent, especially the open trade policy including supporting foreign investment, which leads to further recommendations that Vietnam should be reflected as the potential market to expand chocolate business for Swiss manufacturer and it is feasible to set up factory. Vietnam has experienced market-oriented economic reforms since 1986, which gave rise to speedy economic development. Over the period of 1991 to 2005, GDP growth rate in Vietnam achieved around 7.9% (Consumer Lifestyles in Vietnam, Euromonitor International, 2008). In the mean time, Vietnamese economy has become one of Asian largest economies with nominal GDP of $ 436 billion and $92.439 billion in 2009. According to the Vietnam Living Standard Survey (VLSS) conducted by the GSO every two years, the average income per person in Vietnam in 2006 was VND636,000 per month or VND7.63 million per year, an increase of 31.3% from 2004 (Consumer Lifestyles in Vietnam, Euromonitor International, 2008), which was on account of the countrys excellent economic performance. On this condition, the Vietnamese are able to buy more consumer goods even high-priced products like fair trade chocolate because increasing disposable incomes mean advancing purchasing capability to a certain degree. Over the past ten years, there were a serious of new trade policies issued to intensify trade liberalization atmosphere and the key aspects are as follows: Firstly, restrictions on quantitative import products have been dismantled to a large extent (on all products except sugar and petroleum products); secondly, due to meaningful cutback in tariffs, the level of regional protectionism has been reduced; thirdly, the obstructions on foreign direct investment (FDI) has been released; finally, government inspired private-sector to take part in foreign trade and set up business ventures (Athukorala, P-C, 2006). Moreover, on November 7, 2006, Vietnam joined the WTO being the 150th Member of the WTO with primary trading partners such as China, Japan, Australia, ASEAN (the Association of South East Asian Nations) countries, the U.S. and Western European countries. There are improvements in two main areas: In service, Vietnam is committed to removing the limits on foreign ownership in most sectors but this can be phased out in different stages; in trading rights, the WTO commitments declare that all domestic and foreign firms have full rights to import and export under the same registration procedures. Trading rights also include the right to distribute imported products in Vietnams territory and the right to choose local distributors (Tien Quang Tran, T. Q., 2008). Consequently, there are less obstructions for Swiss chocolate manufacturer to build manufactory and extend services in Vietnam. More significantly, Swiss producer is able to cooperate with local private-sectors like material suppliers, which endows it with more bargain power due to the favourable trade policies. 2.1.3 Encouragement of foreign investment (high level) Since the early stage of renovation reforms, the Vietnamese government has realized the significant role of FDI for economic transition and development. In recent years, the government is collecting helpful information to bring down the barriers weakened the attraction of FDI and make further step to improve Vietnams investment climate by leading regular semi-annual meetings,. On 1 July 2006, a new law called Investment Law issued by the National Assembly came into effect. The law was put forward with the view of treating the investment activities of both foreign and domestic investors uniformly and inducing a new wave of foreign investment (Tran, T. Q., 2008). Furthermore, the Investment Law is essential to establish more open investment climate and integrate into the international market to meeting WTO principles such as the most-favoured nation, and publicity and transparency principles. Over the past three years, foreign investment in Vietnam grew approximate threefold than the past (Tran, T. Q., 2008). For example, Microsoft and Intel invested 10 million in Vietnam respectively, the Swiss Banks developed shipping industry by financing one billion U.S. dollars, and Taiwans Hon Hai Group contributed 5 billion U.S. dollars in Vietnam to create Hong Haidi country. According to statistics from Vietnams foreign investment administration department, the scale of FDI has reached 160 billion in 2007, with growth rate of 57% compared with 102 billion dollars in 2006. Under these circumstances, there could be more space and opportunities for Swiss fair trade chocolate manufacturer to open up new market in Vietnam on account of less legal restrictions and more encouragement from local government. In addition, when Swiss manufacturer comes up against difficulties, it is necessary for local government to spare no effort to stretch support hand. 2.1.4 Expanding distribution channels (medium level) Since Vietnam entered into the WTO, supermarkets/hypermarkets turn to be principal distribution channels with wide variety of products and a pleasant shopping experience instead of small grocery retailers. For instance, a company called Saigon Nguyen Kim (Sai Gon-Nguyen Kim) opened one shopping center CMC Square in Ho Chi Minh City. CMC Square covers an area of 4,000 square meters, which is able to receive tens of thousands of customers per day. It will be the flagship store among the existing 9 branches which located in the capital Hanoi, Can Tho, Da Nang and Binh Duong Province and other cities. At the moment, the investigation shows that the sales of chocolate confectionery were increasingly sold via supermarkets/hypermarkets (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). More importantly, chocolate is one kind of food which has high requirement for temperature, therefore, the advanced storage condition such as operating air-conditions will contribute t o prolong its storage period and ensure its delicious taste. 2.1.5 Labour cost (medium level) The labour cost in Vietnam is in low level compared with other Asian countries like China. On the one hand, this is an advantage for Swiss chocolate producer to set up manufactory, which is an important factor in saving cost and enables Swiss manufacturer to invest more in promote technical equipments and personnel training. 2.2 Liberalisation in Political Environment (medium level) Until December 2007, Vietnam had established diplomatic relations with 172 countries. In recent years, the government of Vietnam has taken initiatives to locking in domestic (unilateral) liberalisation reforms by committing itself to play an active role in regional, bilateral and multilateral trade liberalisation initiatives (Athukorala, P-C, 2006). This kind of political environment with freedom and open-mind creates democratic business atmosphere for Swiss chocolate producer. Besides, as shown in a enterprise survey conducted by World Bank, it seems that Vietnam has a better ranking compared to all other Asian countries like China and Thailand (Tran, T. Q., 2008, p. 1193). In a word, the stable political situation and high level of security help to bring about low risk for Swiss manufacturer. 2.3 Social and Cultural Aspect 2.3.1 Open attitude to foreign cultures and brands (high level) Beginning from the 1990s, Vietnam has been exposed to foreign cultures like Southeast Asian, European and American culture. Under this influence, local customers are prefer to purchase foreign brands and they consider that international goods own higher quality than local brands with their established names (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). In recent years, many famous foreign brands have entered the market, including Giordano, Levi, Valentino, Chanel, Louis Vuitton, Calvin Klein, LOreal and Shiseido. Clothes, handbags, perfumes and cosmetics have enjoyed an annual growth rate of 30% in the Vietnamese market. At the same time, the number and value of imported cars and motorbikes in Vietnam has increased significantly as a result of a decrease in the import tariff on cars from 90% to 60%. Vietnam imported 28,000 cars in 2007, of which 5,000 cars were imported in December at a value of USD73 million (Consumer Lifestyles in Vietnam, Euromonitor In ternational, 2008, p.2). In view of the current tendency, Swiss fair trade chocolate is able to seize market share due to its high reputation with long history and fantastic taste. 2.3.2 Promotion by public media (medium level) Public media especially TV play important role in transmitting foreign culture and increasing awareness of international brands. Almost 95% of Vietnamese households now have electricity connections compared to only 50% in the early 1990s. Vietnamese people like to watch television in their spare time. In rural areas, people usually visit each other after work to have dinner, talk and enjoy television programs (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p.17). Vietnamese can acquire sufficient information regarding the advantages of chocolate. As the promotion by public media, Vietnamese consumers normally purchased chocolate as a gift for a special occasion such as Tet Holidays, birthdays and especially Valentines Day (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). Moreover, it is more popular that they even consume chocolate as daily consumption goods. 2.3.3 Customers preference of luxury goods (medium level) Some of Vietnamese consumers often shop expensive products even unnecessary to their daily life to define their role and social class in the community to distinguish from other people (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p. 2-2). Especially, the newly emerging affluent classes in Vietnam want to establish themselves as connoisseurs of fashion and use the ownership of foreign brands to show off their wealth and status (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p. 2-1). This phenomenon is beneficial to Swiss chocolate to become popular consumer items. 2.3.4 Majority of teens (medium-high level) As shown in Table 2, people aged 10-24 years are in the majority for many years with approximate 30-31% of the total population due to the uncontrolled birth rate of the 1970s and 1980s (Consumer Lifestyles in Vietnam, Euromonitor International, 2008, p. 3-1). In 2007, there were 12.7 million teens in Vietnam. Table 2 Population by Age and Gender (% analysis and % growth): 1995/2007/2015/1995-2007/2007-2015 Source: National statistics, UN, Euromonitor International This teens group are more sensitive to external factors such as fashion trends from other countries which will exert great effect on their choice of clothes, hairstyle and snacks. One the one hand, some of them are still students whose parents give pocket money to, hence, they can make some of their own decisions on what to buy or what to eat. On the other hand, some of them may have started to work to earn their own income and already have adequate purchasing power to decide what to buy. Therefore, this target customer group will be the limitless resources for Swiss chocolate producer to explore. 2.4 Proximity to China and Thailand (medium level) It is bordered by China to the north and close to Thailand as well. The geographical position could attract large numbers of tourists especially those are from China and Thailand. On the situation, there are huge potential customers who may purchase Swiss fair trade chocolate when they are appealed to the exquisite design combined with local specialty. 3 RISKS IN VIETNAM 3.1 Incomplete Tariff Structure Reform (medium level) Over the past years, although Vietnamese government has made significant development in market economy such as rationalizing the tariff structure, the tariffs are still at high level and non-uniform (Athukorala, P-C, 2006), which means that if Swiss manufacturer produces chocolates offshore and transports them to Vietnam, it may take higher cost than producing in Vietnam. 3.2 Legal Aspect 3.2.1 Insufficient protection of intellectual property rights (medium-high level) Vietnam has devoted to protect intellectual property rights (IPR) in these years including integrating itself with APEC cooperation activities in the intellectual property area implemented through the APEC Intellectual Property Rights Experts Group (IPEG) (Nha Trang, 2007, p.5). Nevertheless, as shown in Table 3, there is still inadequate emphasis on the protection of IPR and the number of companies which have registered industrial property only account for 25% over all of operating companies. In addition, the activities of IP infringement are turning more frequent and increasingly complex. Under this kind of circumstance, there are almost no Vietnamese companies to set up IP departments or appoint commissioners to take charge of managing companies IP assets. As a result, when Swiss producer enters into Vietnam market, it is inevitable to be in the face of the risk of tort and possible that there is no enough legal support. Table 3 Software Piracy Rates by Countries Source from: Business Software Alliance (BSA) and IDC Global Software Piracy Study, 2005 3.2.2 Less corruption than other Asian countries (medium level) In Vietnam there are about 50% of companies are likely to bribe such as giving gifts to tax inspectors. However, corruption is less and the amount and value of bribe is lower than other Asian countries including China and Thailand. In particular, senior managers in Vietnam have to spend about six percent of their weekly time in dealing with the requirements of government regulations (Tran, T. Q., 2008). Whats more, there is high confidence for enterprises paying lower costs for security and crime owning to the advanced legal system in Vietnam. Consequently, this corruption may not impose too much negative influence on the businesses and investments of Swiss chocolate manufacturer. 3.3 Social and Cultural Aspect 3.3.1 Customer with price-conscious (medium level) Some of Vietnamese consumers were very price-conscious and they may cut back expenditure when they are against recession period. More important, fair trade chocolate is more expensive than normal one, which may be labeled as an unessential luxury goods. Accordingly, they may ignore the high-price goods to save their money (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.1). 3.3.2 Intensive competition (high level) Internal competition Currently, there are two dominant chocolate companies in Vietnam Nestlà © Vietnam Ltd and Mars Vietnam Inc, which has set up stable prestige with well-known chocolate brands such as MMs, Mars, Goplana and KitKat. In 2008, Nestlà © Vietnam Ltd took up 10% share of value sales in chocolate confectionery, and Mars Vietnam Inc took second position with only 0.1% behind Nestlà ©. They enjoyed the advantages of first mover, and are more experienced than local manufacturers in this category (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). Moreover, Belcholat JSC experienced the largest increase in actual value sales at VND8.1 billion in 2008. On the fact of this, it is difficult for Swiss manufacturer to occupy adequate large market share compared with its competitors, especially Nestlà © is from Switzerland as well. External competition There are various local sweet and savoury snacks and sugar confectionery such as chips/crisps, snack bars and fruit snacks in Vietnam, which means that Swiss producer faces high threat of substitutes. Local manufacturers have more experience in making appetizing snacks with diversified taste, sizes and prices satisfying different customers (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.2). On this condition, it is possible for fair trade chocolate to lose large market share to these snacks in the niche segment due to its high price and the demands for alternatives options will increase more than chocolate (Chocolate Confectionery Vietnam, Euromonitor International, 2009, p.3). 3.4 Unstable Weather (medium level) Vietnams climate is Subtropical monsoon with large rainfall and high humidity, and the weather is unsteady especially in the mountains and plateaus which may be 5  Ã‚ °C in December and January and 37  Ã‚ °C in July and August, and the average annual temperature is higher in the plains and in the south. In particular, in recent period, the temperature in winter is higher than before. The changing weather exerts negative impact on producing and storing up chocolate for manufacturers. 4 RECOMMENDATIONS AND CONCLUSION After the first step of analysis of Vietnam, firstly, at the aspect of economic environment, on the one hand, it is visible that the open economic environment with increasing disposable incomes and expanding distribution channels will give positive influence on building chocolate market for Swiss enterprise. In particular, the increasing relaxed and open-minded trade policies including encouraging foreign investment illustrate that there is less unfair treatment for foreign companies and when they face such one they could ask help for government and law with more opportunities to solve problems. On the other hand, the tariff structure reform is still on the way and there are a lot of disadvantages and irrationality. By measuring the pros and cons, it is considered that the opportunities in economic aspect have great weigh than risks. Secondly, in terms of social and cultural surroundings, Vietnam culture is affected by foreign culture largely in recent years, especially the teenagers accounting for the majority of Vietnam population are willing to accept international fashion and brands, with the aid of public medias propaganda. Although there are some Vietnam are still traditional price-conscious, more and more people could afford and be glad to purchase luxury goods to orientate their social position. However, the fierce competition in Vietnam chocolate business is a huge risk for Swiss manufacturer who is later mover because it should take long period to set up its social prestige and be difficult to compete with these first movers. As a result, it is necessary to weigh the opportunities and risks further. Thirdly, the dramatic weather exert negative impact on setting up manufactory because chocolate is one kind of the temperature-sensitive snakes. It will take more costs to produce chocolate and keep them in storage. Nevertheless, combined with other factors such as tariff and labour cost, it may be cost-saving in Vietnam than in other Asian countries. Hence, after doing research on Vietnam climate and geography, it is advocated that Swiss chocolate company could establish factory in north of Vietnam and in plain and it should take more effort to consider the exact position of manufactory in the next step. In a word, by weighing the opportunities and risks mentioned above, Vietnam is still a potential market for Swiss chocolate enterprise to expand service and set up plant. Certainly, it should make further effort to explore the feasibility by conducting more marketing investigation.

My Philosophy of Education :: Teaching Education Essays

My Philosophy of Education There are many ways to educate, express or unveil knowledge to a student. The student’s education greatly depends on the educator’s philosophy of education. This ideological viewpoint appears to be the one true constant that could be a detrimental development influence in the classroom, no matter what curriculum is designed for the student. The students of today possess distinct and different qualities and beliefs that educators are now realizing and learning to adapt to in the classroom. If educators cannot get beyond the boundaries of social class, religion, race, creed, gender, sex, disability or cultural background, then our focus has turned too heavily upon differences and the labeling of students as special needs or underachiever, thus forming harsh pre-expectations toward students in the classroom. In my school environment everyone will be treated on an equal playing field. This atmosphere between student and teacher will enable the education process to direct itself in a positive manner sufficiently reaching the overall goal, which is knowledge through personal achievement and reason enlightenment. As an educator, I realize that my philosophy of education is portrayed not only in my actions within the classroom, but also in my overall character as an individual. I must, therefore, reflect a positive attitude in the classroom focusing on the importance of humanity, multiculturalism and the teaching of the Language Arts. Every student has the individual right to an education and it is my duty to insure that each student has the opportunity to exercise his or her educational rights in my classroom. As an educator, I must be on the cutting edge of new technology and teaching methods, so I may be prepared to offer my students a broad spectrum of learning related to their global env ironment. Learning is an infinite process, which I as an educator must acknowledge and portray in my classroom. I hope to help develop and form camaraderie in my classroom, which will create relationships of honesty and integrity with my students, giving them an inviting avenue of communication with me and with their peers. More importantly, my classroom will offer my student’s a learning sanctuary, which will provide them an environment to expand their knowledge and understand the world and themselves.